Nike Air Go LWP Original Ad

September 20, 2010
Posted in Sneakers
September 20, 2010 Nick Engvall

Nike Air Go LWP Original Ad

I figured with the Nike Air Go LWP finally being brought back from the early/mid-nineties for the first time, this might be a good ad to share from the scan closets. It’s rare that a retro actually grabs my attention nowadays but the Go LWP was one that eluded me as a youngster. I did, however, pick up the Nike Air Lambaste with the matching gear back in the day, which was basically the low-top version of the Air Go LWP but slightly bulkier if I remember correctly. I remember picking them up from Colorado Springs Sports, which later changed names to Jumbo Sports and subsequently closed shortly thereafter.

This Tim Hardaway vintage Nike ad was one of my favorites, especially considering this was in the heart of the Run TMC days (although Mitch Richmond was my favorite). This two-pager seemed to be in every magazine I flipped open back then. Although I might have just been dreaming of these on my feet. How do sneakers pull at our emotional strings?

I doubt it’s the Tensile-Air or Phylon midsole of the Nike Air Go LWP. Maybe it wasn’t the shoes and it was just Tim’s killer crossover aka the UTEP Two-Step…

Nike Air Go LWP Original Advertisement 1994

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Nick Engvall

Nick Engvall is a sneaker enthusiast with over 15 years of experience in the footwear business. He has written for publications such as Complex, Sole Collector, and Sneaker News, helped companies like Eastbay, Finish Line, Foot Locker, StockX, and Stadium Goods better connect with their consumers, has an addiction to burritos and Sour Patch Kids, and owns way too many shoes for his own good.
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